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 | Biggby Coffee |
Business Type
FranchiseTotal Investment
$244,090 to $351,720Number of Units
136In Business Since
1995* For Current Info See:
Franchise Disclosure Document
Overview
So, What Do You Want to B?
Some people believe the answer to that question is not to be found in a single career choice. Their response to that question might be something like:
If you answer in a similar fashion, then landing on this page is no accident. For you, life is a work in progress; a regular exploration of new opportunities; a world filled with possibility. You believe in the power of hard work, persistence, and dreams. The personal and professional evolution of entrepreneurial people is so cool. If you'd like to B part of a growing and innovative industry, in a culture of energy and fun, look no further than BIGGBY. You’re in the right place.
Some people believe the answer to that question is not to be found in a single career choice. Their response to that question might be something like:
- I want to be a person with the courage to follow my dreams.
- I want to own my own business and be my own boss.
- I want to bring some happiness into the world.
If you answer in a similar fashion, then landing on this page is no accident. For you, life is a work in progress; a regular exploration of new opportunities; a world filled with possibility. You believe in the power of hard work, persistence, and dreams. The personal and professional evolution of entrepreneurial people is so cool. If you'd like to B part of a growing and innovative industry, in a culture of energy and fun, look no further than BIGGBY. You’re in the right place.
Products & Services
BIGGBY COFFEE is proud to offer a wide variety of beverages for the
coffee and non-coffee drinker alike. You will easily find something to
please your palette. Browse the beverage section here to see all your options.
A wonderful compliment to our beverages are delicious meals and
light snacks. Each BIGGBY location has a fresh, daily selection of
specialty cookies and pastries, fruit cups, yogurt parfaits, bagel
sandwiches, salads, and wraps to choose from.
Consider using BIGGBY to cater your next meeting, office party, or family get together. We take the guess work out so you can B on the go.Here's the bullet point, condensed version of how we came to B. (A little information but a very big story.)
- Three enterprising people started BIGGBY COFFEE: Bob, Mary, and Michael
- Bob spent his formative years in Europe and has a BIG taste for great coffee
- Bob manages a restaurant
- Bob hires Mary as a host/night manager
- Bob and Mary both have college degrees in hospitality management
- Bob and Mary earnestly study the emerging coffee culture in the early 90's
- They open their first café in 1995 in East Lansing, Michigan
- Mary hires Michael as a barista at the cafe
- Bob, Mary, and Michael create synergy and begin the hard work of seeing if a dream can become reality
- 12 short years later, over 150 BIGGBY COFFEE franchises are up, or on their way, in 9 states and thousands of loyal and new customers frequent "their BIGGBY" to enjoy the World's Best Coffee every day
- The dream is reality... and the dream goes on and on
Training & Support
As a new franchisee, you will participate in one of the most
comprehensive training programs in the industry. You will start by
attending 3 weeks of comprehensive classroom training that covers
coffee and tea, our menu, managing a successful café, human resources,
and much more. Upon completion, you'll spend an additional 3 weeks in
your market (whenever possible) working directly in a café. Prior to
opening your doors, we will help train your staff and assist you in all
aspects of opening your store.
All throughout the franchise process, you will have the ongoing support and expertise of our staff. This comes in many forms of assistance: site selection, lease negotiation, business plan format and wording, build out and equipment recommendations, etc...Once open, you then have access to numerous support programs ranging from quarterly visits, mystery shops, customer surveys, our Franchise Resource Center and many other things, including ongoing contact with our staff and support team.
All throughout the franchise process, you will have the ongoing support and expertise of our staff. This comes in many forms of assistance: site selection, lease negotiation, business plan format and wording, build out and equipment recommendations, etc...Once open, you then have access to numerous support programs ranging from quarterly visits, mystery shops, customer surveys, our Franchise Resource Center and many other things, including ongoing contact with our staff and support team.
Why Biggby Coffee?
Choose Your Own Site
As a BIGGBY COFFEE franchisee you will work directly with our Real Estate Manager who will assist you in securing a proper store location, negotiating a lease and occupancy terms. BIGGBY will do an "in market" evaluation of your area before the site selection process even begins. You will receive this demographic data on the area as well as have access to our site selection form. These tools coupled with your knowledge will assist you/us in identifying the best possible property. As a franchisee, we will help take your store from the drawing table all the way to your Grand Opening. There are a number of architects and contractors we work with and can refer you to. A typical BIGGBY café is 1,200 – 1,500 square foot suites, within high visibility, high traffic strip centers. Many now include drive-thru service; a growing industry trend.
Promotions Keep Customers Coming Back
BIGGBY COFFEE has an annual promotions calendar for in-store marketing of beverages, food items and merchandise - all designed to grab your customer's attention. BIGGBY also designs and develops advertising materials for direct mail, billboards and print media, as well as radio commercials. BIGGBY's Marketing Department is also available to answer questions, assist you through your Grand Opening and help design and develop custom programs to expand your customer base and increase your sales.
As a BIGGBY COFFEE franchisee you will work directly with our Real Estate Manager who will assist you in securing a proper store location, negotiating a lease and occupancy terms. BIGGBY will do an "in market" evaluation of your area before the site selection process even begins. You will receive this demographic data on the area as well as have access to our site selection form. These tools coupled with your knowledge will assist you/us in identifying the best possible property. As a franchisee, we will help take your store from the drawing table all the way to your Grand Opening. There are a number of architects and contractors we work with and can refer you to. A typical BIGGBY café is 1,200 – 1,500 square foot suites, within high visibility, high traffic strip centers. Many now include drive-thru service; a growing industry trend.
Promotions Keep Customers Coming Back
BIGGBY COFFEE has an annual promotions calendar for in-store marketing of beverages, food items and merchandise - all designed to grab your customer's attention. BIGGBY also designs and develops advertising materials for direct mail, billboards and print media, as well as radio commercials. BIGGBY's Marketing Department is also available to answer questions, assist you through your Grand Opening and help design and develop custom programs to expand your customer base and increase your sales.
Are You a Good Fit for Biggby Coffee?
The average cost to open a BIGGBY COFFEE Franchise today is
approximately $250,000. (This is based on opening in a 1,200-1,500
square foot strip center). A royalty of 5% of net sales is paid monthly. These fees provide you
with ongoing support through product and menu development, ongoing
training, in-store inspections, mystery shopping, financial analysis,
inventory assistance, our toll-free hotline, as well as extensive
e-mail and online resources. An Advertising Fee of up to 3% (currently
2%) covers the production of advertising materials (radio, print,
billboards, and in-store merchandising), as well as Marketing
Department Support. Media buys are planned by the Marketing Department
to insure you receive the most impact for your investment.