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 | Carvel Corporation |
Business Type
FranchiseNumber of Units
530In Business Since
1934* For Current Info See:
Franchise Disclosure Document
Overview
In 1934, Tom Carvel borrowed $15 from his future
wife Agnes, filled a battered vending truck with ice cream, and drove
off in search of the American dream. The truck broke down in Hartsdale,
NY, but the dream never faltered. Today, you are pursuing your own
American dream, and we welcome the opportunity to share the many
reasons why you should consider a Carvel franchise.
Our vision is simple. We want to be a national player in the ice cream industry, an innovator in franchising and a “best in class” employer. This is what gets us up in the morning.
Our vision is simple. We want to be a national player in the ice cream industry, an innovator in franchising and a “best in class” employer. This is what gets us up in the morning.
Products & Services
Carvel provides an affordable ice cream experience and family fun for everyone by
offering a variety of fresh made cakes, novelties and fountain ice cream products.
This all-American favorite is the nation’s first retail ice cream franchise, and has
become one of the best-loved and most recognized names in its industry.
Carvel has been making ice cream fresh daily for over 70 years and is home of the original all ice cream cake. Today, Carvel-lovers still seek out our creamy, crunchy treats in more than 500 Carvel stores and over 8,500 supermarkets nationwide.
Carvel is famous for its all ice cream cakes layered with chocolate crunchies. Our family of characters includes the popular Fudgie the Whale and Cookie Puss, as well as a line of other cakes that recognize birthdays, holidays, special occasions and the little things in life. Created in 1934, Carvel is credited with developing premium soft serve ice cream products, served today in cups, cones, sundaes and shakes, as well as hand-dipped ice cream and famous novelty items such as the Flying Saucer, Brown Bonnet, Banana Barge and Thick Shake.
Carvel has been making ice cream fresh daily for over 70 years and is home of the original all ice cream cake. Today, Carvel-lovers still seek out our creamy, crunchy treats in more than 500 Carvel stores and over 8,500 supermarkets nationwide.
Carvel is famous for its all ice cream cakes layered with chocolate crunchies. Our family of characters includes the popular Fudgie the Whale and Cookie Puss, as well as a line of other cakes that recognize birthdays, holidays, special occasions and the little things in life. Created in 1934, Carvel is credited with developing premium soft serve ice cream products, served today in cups, cones, sundaes and shakes, as well as hand-dipped ice cream and famous novelty items such as the Flying Saucer, Brown Bonnet, Banana Barge and Thick Shake.
Training & Support
Pre-Opening Development:- Access to FOCUS Brands development network of real estate brokers, architects, lenders, contractors, and many others
- Design and construction support and assistance
- Dedicated field support team
Comprehensive Training:
- Intensive classroom instruction at Focus Brands University
- Hands-on training in a current franchise store
- Training reference manuals, including electronic supplements
- Website access to training tools
Marketing:
- Innovative marketing plans, programs and promotions
- High quality merchandising, point of purchase and advertising materials
- Seasonal marketing campaigns
- Online access to a database of local store marketing ideas and materials
- Local store marketing programs
- Proprietary recipes and new product rollouts
Ongoing Support:
- Regular consultant visits from FOCUS Brands field team
- Regular Q&A consultations
- Business review analysis of store sales and performance vs. system-wide benchmarks
- Operating system manuals
- Cost saving programs through our National Accounts division
- Password-protected intranet
Why Carvel Corporation?
At Carvel, we believe in diversity and flexibility.
From our franchise locations to our foodservice outlets in stadiums,
arenas, airports, and turnpikes, we believe in promoting Carvel through
multiple types of venues. To do this, we have assembled a team of
experts in operations, marketing, design & construction, and much
more, whose #1 goal every day is to assist you.
Since our purchase in 2001 by Roark Capital Group, our company has signed more new franchise agreements than in the previous ten years combined. The time is right and the reasons plentiful for you to get in on the ground floor of a rapidly growing company.
Together, we can create memories - for you, for your family, and most importantly for your customers.
Since our purchase in 2001 by Roark Capital Group, our company has signed more new franchise agreements than in the previous ten years combined. The time is right and the reasons plentiful for you to get in on the ground floor of a rapidly growing company.
Together, we can create memories - for you, for your family, and most importantly for your customers.
Are You a Good Fit for Carvel Corporation?
Carvel is seeking out highly-motivated individuals
for franchise opportunities who are passionate about owning their own
business and creating lasting memories for their customers, as well as
becoming an integral part of the community in which they serve.Carvel is seeking out highly-motivated individuals for franchise opportunities who are passionate about owning their own business and creating lasting memories for their customers, as well as becoming an integral part of the community in which they serve.
Our current franchise partners are a mix of individual franchise owner/operators as well as multi-unit owners and developers. Our franchising program and support we provide is geared to both the individual single unit owner as well as those that are looking to own multiple Carvel locations.
Minimum Financial Requirements:
$100,000 liquid cash
$300,000 total net worth
Franchise Fees Per Concept
Carvel Full Store: $30,000
Carvel Express: $15,000
