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 | Edible ArrangementsFloral Beauty and Incredible Taste |
Business Type
FranchiseMin Liquid Capital
$145,950 to $300,200Number of Units
401In Business Since
1999* For Current Info See:
Franchise Disclosure Document
Overview
When it comes to sending gifts for special occasions, consumers are spending more
and more money, and they are seeking more creative, high-impact gifts. Whether it’s
corporate gifts, showers, birthdays or holidays, people want to send gifts that
get noticed! So move over floral and balloon delivery services, and make room for
the freshest idea in franchising – Edible Arrangements®. Our gorgeous fruit bouquets
are the future of specially delivered gifts and dynamic centerpieces.
With the consumer market trend for health food on the constant rise, the team that brought you Edible Arrangements created the Frutation® concept. With Frutation®, Edible Arrangements customers who desire the fresh fruit for beautiful fruit bouquets could now have a little fruit on the go.
After many years in the floral industry, the founder of Edible Arrangements®, Tariq Farid, developed and launched the first Edible Arrangements store in 1999. As a franchise owner, you can feel confident knowing Edible Arrangements is a solid, proven business system that’s backed by years of industry experience. Plus, you’ll receive corporate support every step of the way. From helping you find the ideal location to providing support for your Grand Opening (and everything that follows), you’re assured of an ongoing partnership.
With the consumer market trend for health food on the constant rise, the team that brought you Edible Arrangements created the Frutation® concept. With Frutation®, Edible Arrangements customers who desire the fresh fruit for beautiful fruit bouquets could now have a little fruit on the go.
After many years in the floral industry, the founder of Edible Arrangements®, Tariq Farid, developed and launched the first Edible Arrangements store in 1999. As a franchise owner, you can feel confident knowing Edible Arrangements is a solid, proven business system that’s backed by years of industry experience. Plus, you’ll receive corporate support every step of the way. From helping you find the ideal location to providing support for your Grand Opening (and everything that follows), you’re assured of an ongoing partnership.
Products & Services
Edible Arrangements® specializes in creating delicious fruit
designs filled with fresh strawberries, pineapple, grapes, oranges, cantaloupe,
honeydew, bananas and pears. Arrangements are guaranteed fresh and are available in a variety
of styles and sizes. They are perfect for any occasion from happy birthday,
thank you, congratulations and sympathy to business events, client gifts and
employee appreciation. Each arrangement is made to order and can be customized
with a jar of all natural fudge and a special occasion mylar balloon. All
ingredients are natural, no preservatives or sweeteners are used.
The Edible Arrangements® concept was launched in East Haven, CT in 1999. The company began franchising in 2001 in Massachusetts with additional stores quickly following in Connecticut, Georgia and New Jersey. Edible Arrangements® is currently growing internationally, with stores throughout United States, Canada, Puerto Rico, United Kingdom and U.A.E.
In 2006 Edible Arrangements® launched Frutation®, a new concept that will take fresh fruit products to the next level. Frutation® is an all natural fruit station with a product collection that targets consumers who want a fresh and delicious treat on the go. The menu includes a variety of items such as Fruithy (smoothies), fresh juices, fruit salads, spiced fruit salads, fruit sundaes and dipped fruit. The concept provides a unique and healthy option and is built upon the reputation of Edible Arrangements® which is known for product quality, novelty and excellent service.
The Edible Arrangements® concept was launched in East Haven, CT in 1999. The company began franchising in 2001 in Massachusetts with additional stores quickly following in Connecticut, Georgia and New Jersey. Edible Arrangements® is currently growing internationally, with stores throughout United States, Canada, Puerto Rico, United Kingdom and U.A.E.
In 2006 Edible Arrangements® launched Frutation®, a new concept that will take fresh fruit products to the next level. Frutation® is an all natural fruit station with a product collection that targets consumers who want a fresh and delicious treat on the go. The menu includes a variety of items such as Fruithy (smoothies), fresh juices, fruit salads, spiced fruit salads, fruit sundaes and dipped fruit. The concept provides a unique and healthy option and is built upon the reputation of Edible Arrangements® which is known for product quality, novelty and excellent service.
Training & Support
As
a franchise owner, you can feel confident knowing Edible Arrangements
is a solid, proven business system that’s backed by years of industry
experience. In addition, you’ll receive corporate support every step of
the way. From helping you find the ideal location to providing support
for your Grand Opening and everything that follows, you’re assured of
an ongoing partnership.Site Selection
Our real estate department will provide guidelines and assist you in selecting an appropriate location for your Edible Arrangements store.
Training
Edible Arrangements franchisees are trained in all aspects of operations, marketing, accounting, technology, and more. You will receive three weeks of comprehensive training:
- One week training at the corporate office
- One week of on-the-job training at one of our designated store locations
- One week of on- site training at your location during your grand opening week
Continuing Guidance
You will receive periodic visits from your franchise representative, who will provide guidance on quality control, operational compliance, marketing and more. In addition, our support team is always only a phone call away and can answer any questions that arise during the day-to-day operation of your business.
Our proprietary point of sale system is the critical backbone of each Edible Arrangements® store, with 24/7 access to our industry leading on-line franchise support system. This support site is specifically designed to assist in the operation of your Edible Arrangements® business. It contains our confidential Operations Manual, marketing materials and guidelines, company news, online ordering from preferred vendors, forms and guides, online communication with our support team and more.
Marketing Support
Building recognition of the Edible Arrangements® name is an important part of the Edible Arrangements® business. You will have access to professional consumer marketing and advertising materials, as well as guidelines on how to develop and implement a successful marketing campaign. And remember, your unique, one-of-a-kind product creations are your greatest marketing tool.
Information Technology
- Edible Arrangements® state of the art technology is designed in tandem with Netsolace, Inc. who provides all software support, web development and e-commerce management for Edible Arrangements® stores.
- Edible Arrangements Store Management System Edible Arrangements proprietary Point of Sale System with many custom designed features such as Customer Management, Marketing Analysis, Order Tracking, Inventory Tracking, Credit Card Clearing, Accounts Receivable, Reports and Enclosure Card Printing.
- Edible Arrangements Website www.ediblearrangements.com
- Edible Arrangements Netcenter A direct connection between the customer and the Edible Arrangements store.
- Edible Arrangements FranSupport Site An industry leading support website, custom designed with the needs of our franchise operations.
Why Edible Arrangements?
You will also receive:- Marketing Support - including professional advertising materials
- Comprehensive Training - at our corporate locations and your site
- Custom Business Software - designed to support the day-to-day needs of our stores
- Third Party Financing Options
Are You a Good Fit for Edible Arrangements?
Qualities
we are looking for:- Customer service focused
- Genuine commitment to creating a quality product
- Single & multi-unit operators
- Individuals seeking to own and operate a business
- Previous business or food experience a plus, but not required.
Be a part of the $13.2 billion specialty food market that continues to grow. Enjoy the benefits of owning your own business by providing a unique and exciting product.
