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 | Infinite Marketing |
Overview
For over 20 years, the team at Infinite Marketing has been positively
affecting the bottom line for small to mid-size businesses. In 1983,
Infinite Marketing founder Edward Zito developed an innovative
marketing tool called the Trump Card, a customized photographic
business card. The Trump Card was such a success with over 600
franchisees and 100,000 clients, it was recognized by ABC-TV Business
News, The Wall Street Journal, Newsweek, People Magazine and many other
publications.
In the 90’s, Zito and partner Patterson Brooks conducted sales and marketing seminars across the nation, averaging 500 people at each seminar. Representatives attending from small businesses to Fortune 100 companies rated the seminar as one of the top five in the country.
Recognizing the many advantages and trend of using CD’s for marketing purposes, Infinite Marketing introduced the Virtual Sales Rep (VSR) in 1998. The VSR is an interactive video display for the retail environment. The largest retail trade organization in the world, the Point-Of-Purchase Advertising Institute, recognized the VSR at their annual show and competition. The VSR was honored with their most prestigious award, the Outstanding Merchandising Achievement Award.
In an effort to make CD marketing affordable for small to mid-size businesses, Infinite Marketing started developing the Video Business Card in 2001. Although the technology has been available for several years, the cost was prohibitive except for large companies. Infinite Marketing tweaked the technology, developed a system to shoot and edit the video, program all the information onto the disk, and deliver the finished product. Today the Video Business Card is a reality and client satisfaction is beyond expectations.
In the 90’s, Zito and partner Patterson Brooks conducted sales and marketing seminars across the nation, averaging 500 people at each seminar. Representatives attending from small businesses to Fortune 100 companies rated the seminar as one of the top five in the country.
Recognizing the many advantages and trend of using CD’s for marketing purposes, Infinite Marketing introduced the Virtual Sales Rep (VSR) in 1998. The VSR is an interactive video display for the retail environment. The largest retail trade organization in the world, the Point-Of-Purchase Advertising Institute, recognized the VSR at their annual show and competition. The VSR was honored with their most prestigious award, the Outstanding Merchandising Achievement Award.
In an effort to make CD marketing affordable for small to mid-size businesses, Infinite Marketing started developing the Video Business Card in 2001. Although the technology has been available for several years, the cost was prohibitive except for large companies. Infinite Marketing tweaked the technology, developed a system to shoot and edit the video, program all the information onto the disk, and deliver the finished product. Today the Video Business Card is a reality and client satisfaction is beyond expectations.
Products & Services
The VBC isn’t just a new business card.
It’s a 21st Century, highly effective, marketing tool that uses the
business card as its vehicle. J.D. Rockefeller said to be successful
“Take something common and make it uncommon.” If the VBC doesn’t meet
that description, we don’t know what does. The VBC provides a positive
response by just handing them to people. Our clients are always hearing
comments like “Wow, what a great idea” and “Can I keep this?”The market potential for the VBC becomes even more exciting when you consider how affordable it is. The VBC cost less than a typical 4-8 page brochure. In fact, our clients are putting their brochures on their VBCs and their customers can print the brochure directly from the VBC, which saves the client money and makes the brochure more unique and interesting.
Features of the VBC:
- A 30-90 second video message gives you an opportunity to explain the benefits of doing business with you and your company
- Direct link to your web site drives people to your site with one click from the disk
- Direct link to your e-mail so potential customers can easily request more information
- The Printable Document button allows you to include a company brochure, flyer, coupon, newspaper or magazine ad. . .virtually anything printable, and people can print it directly from the disk
- The Slide-Show feature lets you add photographs to your Video Business Card in an automatic slide-show format. You can even include music in the background to enhance the images or mood you want to project.
- You can add a “Get Directions” button so your prospective customers/patients can easily find you. Your address will already be filled out so people will only have to fill in their start address, making it very convenient for them.
- Vcard technology enables your prospects and clients to transfer all of your contact information (name, address, phone, etc.) directly into their computer address book/contact management program (i.e. Outlook) with one simple click
- List the features and benefits of your products or services in the scroll box
- The unique size creates curiosity, is easy to carry in a shirt or jacket pocket and is easy to pass out at business meetings
- New, unusual and interesting marketing tool helps you stand out amongst competition Affordable
Training & Support
The distributor package provides everything you need to start and
operate your business. It breaks down into three categories: Equipment,
Training, and Marketing Materials.
All aspects of the business are covered in training. We are not simply your supplier. Sales training is our specialty and we are a true sales organization. We have in-field experience selling the VBCs and we share very specific techniques for prospecting, making appointments, sales presentations and closing the sales. Hands-on training with the video equipment is also covered. In addition, order processing and administrative responsibilities are covered. The system we use for our training manual was developed by conducting public sales training seminars averaging 500 people in attendance at each. By the end of the five days, when all the blanks are filled-in, you will fundamentally have a transcript of the class. We encourage spouses and/or partners to attend. Up to three people may attend at no additional charge.
All aspects of the business are covered in training. We are not simply your supplier. Sales training is our specialty and we are a true sales organization. We have in-field experience selling the VBCs and we share very specific techniques for prospecting, making appointments, sales presentations and closing the sales. Hands-on training with the video equipment is also covered. In addition, order processing and administrative responsibilities are covered. The system we use for our training manual was developed by conducting public sales training seminars averaging 500 people in attendance at each. By the end of the five days, when all the blanks are filled-in, you will fundamentally have a transcript of the class. We encourage spouses and/or partners to attend. Up to three people may attend at no additional charge.
Why Infinite Marketing?
In today’s marketplace, people want only the information that is
important to them without having to siphon through mounds of written
material. Plus, they want it in a convenient and entertaining way.
Large corporations have been utilizing CDs for several years to spread
their messages to target markets, be it new product releases, sales and
marketing purposes, and for PR. A CD is a more interesting and
practical delivery system, because huge amounts of information can be
delivered through video, audio, print, and photographs.
Marketing research indicates that people attending trade shows and business meetings receive 25 brochures for every CD they collect. And, people are 8 times more likely to watch a CD than read a brochure. Most people have a computer on their desk and virtually everybody uses one on a daily basis, making a CD convenient to play.
Marketing research indicates that people attending trade shows and business meetings receive 25 brochures for every CD they collect. And, people are 8 times more likely to watch a CD than read a brochure. Most people have a computer on their desk and virtually everybody uses one on a daily basis, making a CD convenient to play.
Are You a Good Fit for Infinite Marketing?
We are providing a rare opportunity and a
vehicle to help distributors achieve their financial goals. We have a
proven track record of training hundreds of distributors to build
successful businesses. We are not looking for videographers, that’s the
easy part. We are seeking people who are sales and marketing oriented.
Experience is not as important as your ability to recognize, and be on
the forefront of a trend setting product.If you have the passion to succeed in your own business, we can teach you how to build a successful distributorship, that’s our expertise. If you share our vision, we would like to talk with you. We need talented people to become part of the 21st Century team that takes something common and makes it uncommon.
The distributor investment is $17,900.
