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 | Moe's Southwest GrillThis is a Moe's Neighborhood |
Business Type
FranchiseMin Liquid Capital
$150,000Total Investment
$256,000 to $651,000Required Net Worth
$500,000Number of Units
160In Business Since
2000* For Current Info See:
Franchise Disclosure Document
Overview
Ranked #1 by QSR for 2004-2005 Unit Growth, ranked #1 in the 2005 “Top 100 Movers
and Shakers” category by Fast Casual, and the 2004 Nation’s Restaurant News “Hot
Concept” award winner, Moe’s Southwest Grill® is the fastest growing fast-casual
concept in the country. From a hearty “Welcome to Moe’s” when you walk in to the
final bite of a Homewrecker burrito, consumers flock to their neighborhood Moe’s
for a fun and inviting atmosphere to share great food and good times.
When you join the Moe’s franchisee family, you will be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the food service industry. Our commitment to you is to provide you with world-class support and service based on respect, trust and dedication to the success of your business.
When you join the Moe’s franchisee family, you will be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the food service industry. Our commitment to you is to provide you with world-class support and service based on respect, trust and dedication to the success of your business.
Products & Services
Moe's
“thing” happens to be food. Southwestern fare, with a special appreciation for
the form and function of a tortilla. He experimented with fresh ingredients and
had an appropriate name for each creation. He opened a restaurant, and made it known
loud and clear that no matter how many times a day he had to say it, everyone who
came through the door would feel welcome. And if you stuck around long enough, you’d
probably hear that song that helped make a man, a legend.
Welcome to Moe’s.
Moe's offers Southwestern favorites including burritos, quesadillas, tacos, salads, fajitas and more. We also offer a wide variety of protein options including marinated steak, chicken, ground beef, grilled fish and tofu.
Welcome to Moe’s.
Moe's offers Southwestern favorites including burritos, quesadillas, tacos, salads, fajitas and more. We also offer a wide variety of protein options including marinated steak, chicken, ground beef, grilled fish and tofu.
Training & Support
Product Development- Continually bring world-class menu variety through improved products and expanded offerings
- Operational support and top-notch quality assurance
Marketing
- Innovative, targeted local and national marketing plans to increase sales by building customer frequency and new product trial
- High quality point-of-purchase, merchandising, and local store marketing materials
Training and Management Development
- Franchisee Training Certification
- Online access to training tools
- In-depth Operations Manual and detailed job aids for all products
Development
- Real Estate - Guidance through site selection and evaluation assistance
- Architectural and Engineering - Prototypical design and Conceptual layouts for new restaurants
- Access to our national network of select brokers
Business Consultation
- Regular consultation visits, up to four per year
- Business review and performance analysis
- Quality, Service, and Cleanliness (QSC) inspections
- Dedicated Toll-free helpline providing one stop shop for assistance with operational issues
Why Moe's Southwest Grill?
With the addition of Moe’s, FOCUS Brands is now the franchisor and operator of over
2,100 ice cream stores, bakeries, restaurants, and cafes in the United States, the
District of Columbia, Puerto Rico, and 32 foreign countries under the brand names
Carvel®, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, and the franchisor of
Seattle’s Best Coffee® on military bases and in certain international markets. Based
in Atlanta, the primary objective of FOCUS Brands is to “FOCUS on making people
happy.”
