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Stuft Pizza |
Business Type
FranchiseMin Liquid Capital
$100,000Number of Units
20In Business Since
1976* For Current Info See:
Franchise Disclosure Document
Overview
Jack
Bertram founded Stuft Pizza in 1976 by opening a small take-out restaurant
in Cerritos, California. The simple operation soon took off, becoming
one of the area’s most popular destinations,well known for its unrivaled
pizza. In 1978, Stuft Pizza opened its second location in the neighboring
town of Whittier, California. That year, Stuft Pizza was hailed by the
Los Angeles Times as one of the Top 10 Pizza Restaurants in Los Angeles
County, beating out hundreds of excellent Los Angelean pizza establishments.
How do we explain this success? Simply: our product. More than 26 years ago, Jack began experimenting with pizza dough, attempting to come up with a recipe for Stuft Pizza that would satisfy his discerning palette. More than nine months of experiments led to the product that is today known as Stuft Pizza. Starting from scratch each day with a live yeast starter, our dough is hand-thrown to achieve a texture unlike the standard pizza crusts you see today, which are prepared from a packaged mix. The daily ritual of starting from scratch requires more time, but the effort is evident in the finished product, which has a well-formed crust and a rich, full-bodied taste. To bake our crust, we use ovens similar to those found in the world’s finest bakeries: rotating, Ferris-wheel type ovens which guarantee an even bake throughout the body of the pizza. Our sauce, like our dough, is an undisclosed recipe: a strong blend of zesty herbs and spices. The finest, low-fat cheeses, handpicked vegetables and highest quality meats complete the “pie” that is Stuft Pizza.
How do we explain this success? Simply: our product. More than 26 years ago, Jack began experimenting with pizza dough, attempting to come up with a recipe for Stuft Pizza that would satisfy his discerning palette. More than nine months of experiments led to the product that is today known as Stuft Pizza. Starting from scratch each day with a live yeast starter, our dough is hand-thrown to achieve a texture unlike the standard pizza crusts you see today, which are prepared from a packaged mix. The daily ritual of starting from scratch requires more time, but the effort is evident in the finished product, which has a well-formed crust and a rich, full-bodied taste. To bake our crust, we use ovens similar to those found in the world’s finest bakeries: rotating, Ferris-wheel type ovens which guarantee an even bake throughout the body of the pizza. Our sauce, like our dough, is an undisclosed recipe: a strong blend of zesty herbs and spices. The finest, low-fat cheeses, handpicked vegetables and highest quality meats complete the “pie” that is Stuft Pizza.
Products & Services
Our commitment to serving fine pizzas
has earned Stuft Pizza recognition throughout California. We are proud
to offer an award -winning product, and are pleased to include loyal families,
discerning adults, and even visiting Presidents among our patrons. The
enthusiasm we receive from our customers about our pizza is the greatest
affirmation of our work, and reinforces our philosophy that great pizza
must be hand-tossed and made from scratch each day. Some may consider
this method of starting from scratch “old-fashioned,” but
we refuse to do it any other way, and the quality of our pizza reflects
this.
Stuft Pizza has become part of a distinguished lineage of pizza makers, whose traditions date back many hundreds of years. The origin of pizza is attributed to the Naples region of Southern Italy, where it was originally created as a breakfast food, enjoyed as an exalted “peasant feast.” It was soon discovered by the nobility of Europe, who enjoyed tremendously this unusual new pie. Stuft Pizza applauds this idea of discovery and joyful eating, and creates restaurants with the hopes of bringing people together to dine, laugh, and enjoy great pizza.
Stuft Pizza has become part of a distinguished lineage of pizza makers, whose traditions date back many hundreds of years. The origin of pizza is attributed to the Naples region of Southern Italy, where it was originally created as a breakfast food, enjoyed as an exalted “peasant feast.” It was soon discovered by the nobility of Europe, who enjoyed tremendously this unusual new pie. Stuft Pizza applauds this idea of discovery and joyful eating, and creates restaurants with the hopes of bringing people together to dine, laugh, and enjoy great pizza.
Training & Support
For your franchise fees and royalties, you receive:
- Use of the Stuft Pizza brand name, operating systems, and logo.
- The right to serve one of the finest pizza products in the industry.
- A two-week comprehensive training program in the management and operation of a Stuft Pizza restaurant. Travel and lodging expenses are not included in the fee.
- Real estate assistance in site selection.
- Construction and design support.
- Franchise development support gained from twenty-six years of restaurant development, as well as guidance prior to and through your store’s grand opening.
- Ongoing support from Stuft Pizza’s corporate office, management teams, and the Stuft Pizza franchise community.
Are You a Good Fit for Stuft Pizza?
Stuft
Pizza franchises and territories are available in California, Oregon,
Nevada, and Arizona, with the potential for territory agreements in other
states. Our current focus is on multi-unit development; however, single-unit
development will be considered on an individual basis.
The cost to open a Stuft Pizza franchise ranges from $350,000 to $650,000 or more, depending on the type and size of the establishment. In our twenty-six year history, we have opened a wide variety of pizza restaurants, ranging in size from 800 square feet to over 6,000. Our current focus is a quick-serve, casual-dining model of 1200 to 2500 square feet. These locations will feature our traditional pies as well as gourmet, wood-fired pizzas prepared in under five minutes. Panini sandwiches, unique appetizers and gourmet salads will round out the list of offerings, creating an appetizing alternative to traditional fast food. We believe this model of express service and high quality food in an upscale ambiance will serve our franchise partners well for years to come.
Qualified franchisees will possess a minimum liquid capital of $150,000 dollars and a net worth of at least $500,000. Stuft Pizza does not offer financing for any of its franchisees. In addition to financial requirements, prospective franchisees will aso be reviewed based on their business experience, restaurant operations experience, and management skills.
The cost to open a Stuft Pizza franchise ranges from $350,000 to $650,000 or more, depending on the type and size of the establishment. In our twenty-six year history, we have opened a wide variety of pizza restaurants, ranging in size from 800 square feet to over 6,000. Our current focus is a quick-serve, casual-dining model of 1200 to 2500 square feet. These locations will feature our traditional pies as well as gourmet, wood-fired pizzas prepared in under five minutes. Panini sandwiches, unique appetizers and gourmet salads will round out the list of offerings, creating an appetizing alternative to traditional fast food. We believe this model of express service and high quality food in an upscale ambiance will serve our franchise partners well for years to come.
Qualified franchisees will possess a minimum liquid capital of $150,000 dollars and a net worth of at least $500,000. Stuft Pizza does not offer financing for any of its franchisees. In addition to financial requirements, prospective franchisees will aso be reviewed based on their business experience, restaurant operations experience, and management skills.