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 | TreatsInternational Coffee Emporium |
Business Type
FranchiseMin Liquid Capital
$40,000 to $50,000Total Investment
$100,000 to $150,000Required Net Worth
$200,000Number of Units
100In Business Since
1977* For Current Info See:
Franchise Disclosure Document
Overview
You are about to discover a refreshingly different approach to food retailing. Now in cities and towns from coast to coast, Treats
is a micro-bakery retailing concept which combines top quality speedy
service with cheerful surroundings and delicious fresh-baked products.
Focused primarily on capturing the imagination, and then the long term loyalty of its customers, the Treats concept was first developed in Toronto, Ontario in 1977. Almost 30 years later, Treats enjoys continued success due to its ability to distinguish itself from the competition in four very important ways:
Focused primarily on capturing the imagination, and then the long term loyalty of its customers, the Treats concept was first developed in Toronto, Ontario in 1977. Almost 30 years later, Treats enjoys continued success due to its ability to distinguish itself from the competition in four very important ways:
- Product quality
- Attractive surroundings
- Efficient operations procedures
- Flexible space requirements
Products & Services
Reaching to pour your gourmet morning kick-start, you stop. Pondering
your choices, you try mixing half French Vanilla and half Treats
Signature House Blend. Perhaps you're feeling adventurous because it's
Friday or maybe, you noticed that it will be complementary courtesy of
your "Coffee Club Card" and you're feeling reckless. You take a sip
even before adding your 1% milk and honey... it's good, you'll have to
remember this one.
Renée, the store owner, reaches for your usual Sour Cream Coffee Cake. But, no. Having skipped breakfast today, you fancy a Honey 'n' Whole Wheat Bagel with Herb and Garlic Cream Cheese. Renée obliges with a grand smile, she's always smiling and she makes you smile too. She knows you'll enjoy it. As you thank her she tells you about the lunch specials, hoping to see you later.
You've just experienced the Treats difference. Quality, freshly prepared food; a selection of gourmet, self-serve coffees; friendly and caring service... nobody treats you better!
Renée, the store owner, reaches for your usual Sour Cream Coffee Cake. But, no. Having skipped breakfast today, you fancy a Honey 'n' Whole Wheat Bagel with Herb and Garlic Cream Cheese. Renée obliges with a grand smile, she's always smiling and she makes you smile too. She knows you'll enjoy it. As you thank her she tells you about the lunch specials, hoping to see you later.
You've just experienced the Treats difference. Quality, freshly prepared food; a selection of gourmet, self-serve coffees; friendly and caring service... nobody treats you better!
Training & Support
You will be required to attend a two week Treats training course, which will take place at a designated Treats
training store. The training course covers all aspects of operation,
administration and management. During your training program you will
actively participate in all aspects of operating and managing a Treats franchise.
An important component of your instruction is our Confidential Operations Manuals. They will provide you with an ongoing source of practical assistance on operations and management procedures long after completion of the formal training program. Please note that you are responsible for all travel and accommodation expenses associated with your training.
An important component of your instruction is our Confidential Operations Manuals. They will provide you with an ongoing source of practical assistance on operations and management procedures long after completion of the formal training program. Please note that you are responsible for all travel and accommodation expenses associated with your training.
Why Treats?
The health and diet-conscious consumer who seeks fun and nutritious
foods continues to be the dominant factor in the North American baked
goods market's continued growth. As well, the 'specialty baking' niche
continues to be one of the fastest growing segments of the food retail
marketplace.The Treats brand, with its diversity and flexibility has succeeded in positioning itself to capitalize on this trend.
The Ability to Change with Consumer Trends
Because no single product is identified with the Treats name, untapped potential exists which can be developed as the market evolves. And due to current consumer interest in wholesome ingredients, Treats has enjoyed many opportunities to increase its product line within its already well-established specialty baking niche. In addition to the traditional bakery items found in each Treats store, the café establishment offers an extended and affordable menu of signature products.
Are You a Good Fit for Treats?
Previous experience in the bakery field is not necessary, but management capability is a prerequisite for any retail venture.
Because costs vary depending on location and circumstances, exact numbers are difficult to determine. The all-inclusive cost for a typical Treats franchise ranges from approximately $121,000 for a kiosk to $150,000 for a bakery. For Treats Bakery Cafés or Coffee Emporiums, costs range from $140,000 to $260,000. Prior to commencing the construction of a new franchised store, Treats will provide a projected construction and equipment budget.
Because costs vary depending on location and circumstances, exact numbers are difficult to determine. The all-inclusive cost for a typical Treats franchise ranges from approximately $121,000 for a kiosk to $150,000 for a bakery. For Treats Bakery Cafés or Coffee Emporiums, costs range from $140,000 to $260,000. Prior to commencing the construction of a new franchised store, Treats will provide a projected construction and equipment budget.
