CityRow
Franchise Overview
CityRow is a boutique fitness franchise operating rowing-focused studios where members combine water-based indoor rowing machines with interval training and sculpting exercises for a high-intensity, low-impact workout. The brand runs both physical studio locations and a digital home-workout platform, extending its reach beyond in-person classes.
Key Highlights
- Water-based rowing delivers high-intensity training with meaningful joint protection
- Developed and proven in one of the world's most competitive fitness markets
- Franworth backing provides robust operational, marketing, and business development support
- Flexible ownership model supports both hands-on operators and semi-absentee owners
CityRow's differentiated position in the rowing fitness niche, paired with a scalable model and strong brand infrastructure, gives franchisees a credible entry point into the growing boutique fitness industry.
Just the Facts
For most current information, see Franchise Disclosure Documents
CityRow Franchise Disclosure Documents (FDD)
These official CityRow FDDs contain 23 sections of federally mandated disclosures such as franchisee obligations, franchisor litigation, and financial performance. FDD's are typically 100+ pages long and are critical to evaluate when researching a franchise.
Available Documents
Cityrow FDD 2020
June 2020
CityRow Fitness Facility FDD 2019
May 2019
CityRow Fitness Facility FDD 2018
March 2018
Note: Purchased FDDs are available for immediate download. The $99 Document Processing Fee covers acquisition, storage, organization, and digital delivery of the FDD document.