Deck the Walls

This franchise operates retail stores specializing in art, custom framing, and wall décor, typically located in shopping malls and upscale shopping centers. The business model centers on providing customers with a wide selection of artwork, prints, and professional custom framing services in a retail environment. The parent company is one of the world's largest franchisors in the art and custom framing segment, offering franchisees access to proprietary web-based marketing systems, direct mail programs, yearlong in-store merchandising programs, customizable store websites, point-of-sale signage, and national advertising discounts.

Franchisees benefit from a comprehensive support structure that covers marketing, operations, and branding. The customer base includes homeowners, decorators, and gift buyers seeking personalized framing and decorative art solutions. This model combines a passion for art and décor with a proven retail franchise system backed by decades of industry experience.