Potbelly Sandwich Shop

Franchise Overview

Potbelly Sandwich Shop is a fast-casual concept where franchisees operate neighborhood sandwich shops serving toasted submarine sandwiches made to order, alongside soups, salads, mac and cheese, desserts, and specialty beverages — all designed to draw a loyal, repeat lunch and dinner crowd.

Key Highlights

Chicago-born brand with an authentic, warm neighborhood atmosphere customers return to
Toasted-to-order sandwiches anchor a broad, craveable menu beyond typical fast-casual fare
Comprehensive franchisee support spanning site selection, real estate guidance, and ongoing operations
Exclusive multi-unit incentive programs designed to accelerate growth in key markets

Potbelly is purpose-built for experienced multi-unit operators ready to scale a proven fast-casual brand with strong everyday repeat traffic and a distinctive, welcoming identity.

Just the Facts

For most current information, see Franchise Disclosure Documents

In Business Since1997

Number of Units470

Min Liquid Capital—

Required Networth—

$$$Total Investment$629K – $999K

Potbelly Sandwich Shop Franchise Disclosure Documents (FDD)

These official Potbelly Sandwich Shop FDDs contain 23 sections of federally mandated disclosures such as franchisee obligations, franchisor litigation, and financial performance. FDD's are typically 100+ pages long and are critical to evaluate when researching a franchise.

Available Documents

Potbelly Sandwich Shop FDD 2026

April 2026

$99.00

Potbelly Sandwich Works FDD 2025

April 2025

$99.00

Potbelly Sandwich Works FDD 2024

April 2024

$99.00

Potbelly Sandwich Works FDD 2023

June 2023

$99.00

Potbelly Sandwich Works FDD 2022

May 2022

$99.00

Potbelly Sandwich Works FDD 2021

June 2021

$99.00

Potbelly Sandwich Works FDD 2019

April 2019

$99.00

Potbelly Sandwich Works FDD 2018

April 2018

$99.00

Potbelly Sandwich Works FDD 2017

April 2017

$99.00

Potbelly Sandwich Works FDD 2016

April 2016

$99.00

Potbelly Sandwich Works FDD 2015

May 2015

$99.00

Note: Purchased FDDs are available for immediate download. The $99 Document Processing Fee covers acquisition, storage, organization, and digital delivery of the FDD document.

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