The Counter

The Counter is a premium casual-dining burger franchise where guests fully customize their meal by choosing from a wide selection of quality meats, toppings, sauces, cheeses, and buns — elevating the classic hamburger well beyond traditional fast food.

Just the Facts

For most complete information, see Franchise Disclosure Documents

In Business Since2006
Number of Units7
Total Investment$712K – $2.0Mtracked across 3 filings below

The Counter FDDs and Analysis Reports

These The Counter FDDs, as filed, contain 23 sections of federally mandated disclosures such as franchisee obligations, franchisor litigation, and financial performance. FDD's are typically 100+ pages long and are critical to evaluate when researching a franchise. Multi-year analysis reports track how these disclosures change across consecutive FDD filings.

Individual FDD Filings

Complete filings as submitted, including exhibits and financial statements.

The Counter FDD 2026

March 2026

$99.00

The Counter FDD 2025

March 2025

$99.00

The Counter FDD 2024

March 2024

$99.00
Show 6 more filings, 2016–2022

The Counter FDD 2022

March 2022

$99.00

The Counter FDD 2021

March 2021

$99.00

The Counter FDD 2020

March 2020

$99.00

The Counter FDD 2019

April 2019

$99.00

The Counter FDD 2018

May 2018

$99.00

The Counter FDD 2016

August 2016

$99.00

Multi-Year Analysis Packages

Year-over-year comparison of consecutive filings. Every figure cited to its filing, Item, and PDF page. Source FDDs included.

The Counter 3-Year FDD Analysis Package (FY2023–FY2025)

20 page analysis report · 2 year-over-year transitions · 3 source FDDs (2024–2026 filings) included

$399.003 filings alone: $297.00
What's insideSee a full sample report (PDF)

The report covers, in order:

  1. Executive summary
  2. Change index
  3. Consolidated unit summary
  4. Geographic summary
  5. Turnover, transfers & closure rates
  6. Franchisee investment and fees
  7. Financial performance representation
  8. Franchisor financial condition
  9. Franchisor entity & leadership
  10. Litigation & bankruptcy
  11. Method, limits and disclaimer
  12. What this report does not include
  • You receive — one analysis report PDF and the 3 source FDD PDFs, 4 downloads in total, available immediately after purchase.
  • Every figure is checkable — each carries a citation to its filing, FDD Item, and PDF page, and the filings it cites are in the package.
  • Restatements are shown, not overwritten — where a later filing revises an earlier year's figures, both numbers appear with a note.
  • Calculated figures are labeled — anything the report calculates rather than quotes is marked as calculated, with its formula published in the report.
  • Gaps are explicit — a closing “What this report does not include” section separates what the franchisor didn't disclose from what this report doesn't collect, so an absence is never ambiguous.
Note:The multi-year FDD Analysis Reports compare a brand's consecutive annual FDD filings with year-over-year changes. Every figure is machine-read from source FDDs with a cited page from the source FDD. Machine reading can misread, so verify any figure you intend to rely on against the cited page. These reports are not legal, financial or investment advice, are not a recommendation to enter into, decline, finance or exit any franchise relationship, and are not a substitute for reading the FDDs or consulting qualified advisors.

The Counter 2-Year FDD Analysis Package (FY2024–FY2025)

18 page analysis report · 1 year-over-year transition · 2 source FDDs (2025–2026 filings) included

$249.002 filings alone: $198.00
What's insideSee a full sample report (PDF)

The report covers, in order:

  1. Executive summary
  2. Change index
  3. Consolidated unit summary
  4. Geographic summary
  5. Turnover, transfers & closure rates
  6. Franchisee investment and fees
  7. Financial performance representation
  8. Franchisor financial condition
  9. Franchisor entity & leadership
  10. Litigation & bankruptcy
  11. Method, limits and disclaimer
  12. What this report does not include
  • You receive — one analysis report PDF and the 2 source FDD PDFs, 3 downloads in total, available immediately after purchase.
  • Every figure is checkable — each carries a citation to its filing, FDD Item, and PDF page, and the filings it cites are in the package.
  • Restatements are shown, not overwritten — where a later filing revises an earlier year's figures, both numbers appear with a note.
  • Calculated figures are labeled — anything the report calculates rather than quotes is marked as calculated, with its formula published in the report.
  • Gaps are explicit — a closing “What this report does not include” section separates what the franchisor didn't disclose from what this report doesn't collect, so an absence is never ambiguous.
Note:The multi-year FDD Analysis Reports compare a brand's consecutive annual FDD filings with year-over-year changes. Every figure is machine-read from source FDDs with a cited page from the source FDD. Machine reading can misread, so verify any figure you intend to rely on against the cited page. These reports are not legal, financial or investment advice, are not a recommendation to enter into, decline, finance or exit any franchise relationship, and are not a substitute for reading the FDDs or consulting qualified advisors.

FDDs are reproduced as filed and are current only as of their filing dates. The FDD Document Processing Fee covers acquisition, storage, organization, and digital delivery of an individually purchased FDD.

Franchise Genius is not affiliated with, endorsed by, or sponsored by any franchisor, and receives no compensation from any franchisor. Brand names and marks are used only to identify the franchise systems these documents describe.

Compare with other Burgers & Bar-B-Q franchises

Browse 138 Burgers & Bar-B-Q Franchises›

Compare with other Full Service & Sit Down Restaurant franchises

Browse 793 Full Service & Sit Down Restaurant Franchises›