Once Upon a Child

Franchise Overview

Once Upon a Child operates independently owned retail storefronts that buy and resell gently used children's clothing, shoes, toys, and baby gear, making quality secondhand merchandise affordable for families across more than 400 locations in North America.

Key Highlights

Walk-in buy-sell-trade model keeps inventory fresh with no appointment needed
Dominant brand in the children's resale segment with proven national recognition
Attracts budget-conscious parents by offering quality kids' goods at reduced prices
Franchisees backed by comprehensive training, marketing, and operational support systems

Once Upon a Child offers franchisees a locally rooted business with a built-in, returning customer base of families — all supported by a well-established national resale system.

Just the Facts

For most current information, see Franchise Disclosure Documents

In Business Since1988

Number of Units441

Min Liquid Capital—

Required Networth—

$$$Total Investment$356K – $486K

Once Upon a Child Franchise Disclosure Documents (FDD)

These official Once Upon a Child FDDs contain 23 sections of federally mandated disclosures such as franchisee obligations, franchisor litigation, and financial performance. FDD's are typically 100+ pages long and are critical to evaluate when researching a franchise.

Available Documents

Once Upon a Child FDD 2026

March 2026

$99.00

Once Upon a Child FDD 2025

March 2025

$99.00

Once Upon a Child FDD 2024

March 2024

$99.00

Once Upon a Child FDD 2023

March 2023

$99.00

Once Upon a Child FDD 2022

March 2022

$99.00

Once Upon a Child FDD 2021

March 2021

$99.00

Once Upon a Child FDD 2020

March 2020

$99.00

Once Upon a Child FDD 2019

March 2019

$99.00

Once Upon a Child FDD 2018

March 2018

$99.00

Once Upon a Child FDD 2017

March 2017

$99.00

Once Upon a Child FDD 2016

March 2016

$99.00

Once Upon a Child FDD 2015

March 2015

$99.00

Note: Purchased FDDs are available for immediate download. The $99 Document Processing Fee covers acquisition, storage, organization, and digital delivery of the FDD document.

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