Peet's Coffee

Franchise Overview

Peet's Coffee operates full-service coffeebars serving espresso drinks, drip coffee, tea, and food items, positioning itself as a premium craft coffee brand and long-standing pioneer in the U.S. specialty coffee market with a franchise model built on decades of company-owned operational experience.

Key Highlights

Pioneer specialty coffee brand with deep roots in U.S. craft coffee culture
Franchise system backed by more than 50 years of company-owned coffeebar know-how
Access to proprietary coffee and tea products unavailable outside the brand
Comprehensive training, ongoing support, and established marketing infrastructure included

Peet's Coffee appeals to franchisees who want to serve a quality-focused customer base through a well-recognized brand backed by the global resources of the JDE Peet's beverage portfolio.

Just the Facts

For most current information, see Franchise Disclosure Documents

In Business Since1996

Number of Units196

Min Liquid Capital—

Required Networth—

$$$Total Investment$1.0M – $1.7M

Peet's Coffee Franchise Disclosure Documents (FDD)

These official Peet's Coffee FDDs contain 23 sections of federally mandated disclosures such as franchisee obligations, franchisor litigation, and financial performance. FDD's are typically 100+ pages long and are critical to evaluate when researching a franchise.

Available Documents

Peet's Coffee FDD 2026

April 2026

$99.00

Peet's Coffee FDD 2025

April 2025

$99.00

Peet's Coffee FDD 2024

November 2024

$99.00

Note: Purchased FDDs are available for immediate download. The $99 Document Processing Fee covers acquisition, storage, organization, and digital delivery of the FDD document.

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